B2B STRATEGY

Planning new chapters for your business expansion.

We build strategic plans that accelerate growth, guide decisions, and position your business for lasting impact.

STRATEGIC PILLARS

Scaling a business takes more than ambition

Our team develops structured growth plans that find the right opportunities, define how to expand, and map clear paths to revenue. We start by analyzing your current position, how customers move through your funnel, and which channels bring them in. Then we look at new segments, overlooked areas, and how your business could expand, locally or internationally.

Each plan includes a go-to-market approach, performance goals, and tactics that fit how your company works. From pricing and product fit to inbound campaigns and partnerships, we align everything to support your growth

Attracting attention is one thing; driving action is another

We develop demand generation strategies that go beyond awareness, focusing on converting interest into meaningful engagement. Our approach involves creating valuable content that resonates with your audience and using account-based marketing to reach high-value accounts.

We engage on social media to spark real interest and use lead scoring to follow up at the right time. Each interaction is planned to move prospects closer to becoming long-term customers.

Aligning sales and marketing for seamless growth

We review how your sales and marketing teams work and find ways to bring them closer together. The process starts by setting shared goals, building a common message, and agreeing on how to measure progress.

We help define roles, reduce friction, and make sure both sides work toward the same outcomes. Regular feedback loops and simple tools keep everyone informed and on track. This approach improves coordination and helps deals move faster from interest to close.

Staying ahead means knowing where you stand

We go beyond surface-level insights to map your industry landscape, trends, risks, opportunities, and unmet needs. Our research gives you the data to evaluate market potential, understand customer behavior, and make confident decisions about where to play and how to win.

We use tools like TAM/SAM/SOM models, voice of customer studies, competitive benchmarking, and digital behavior analysis to support strategic choices, from launching new services to entering new markets.

A strong launch makes all the difference

We build go-to-market strategies for companies launching new products, expanding services, or entering new markets. Our work starts with analyzing the economic context, target market dynamics, and the competitive landscape, followed by clear positioning, a value proposition, and a pricing strategy.

From there, we design the launch and distribution plan, covering channels, timing, messaging, and activation tactics—so you get a practical go-to-market roadmap with concrete actions, timelines, and budget guidance your team or partners can execute with confidence.

Automating marketing for smarter engagement

We create marketing automation strategies that reduce manual work, improve campaign results, and deliver relevant content at every stage of the customer journey. We start by understanding how your marketing operates today, where time is lost, and how automation can streamline execution while keeping messages personal and effective.

NNC brings hands-on expertise in marketing automation, covering everything from onboarding and implementation in platforms like HubSpot, Marketo, and Salesforce to ongoing platform management and performance-driven campaign optimization. We even built our own platform NNC Growth Hub, to close gaps existing tools couldn’t, enabling more control, flexibility, and smarter engagement that drives stronger conversions.

Social media is more than just posts, it’s a conversation

We build social media strategies that start with a clear understanding of your business context, not just content planning. This includes defining buyer personas, analyzing your industry and competitors, and clarifying the role of each social platform in your growth objectives.

Based on these insights, we develop a structured social media plan covering positioning, tone of voice, content pillars, platform-specific recommendations, and design templates, so your internal team or agency can execute consistently, with relevance and strategic focus.